Writing Often, Writing Relevant for Your Coaching Business

To be able to “coach the game” you have to “play the game“. In fact, you must “master the game“. You must be on the playing field with your players. That doesn’t mean you’re always “in the game” but your on the sidelines watching, and guiding the plays.

Writing Often (feel free to substitute writing with communicating)

The tools available in a profitable Internet marketing plan give you the opportunity to make your “Coaching Playbook” available in some format so that potential players at least know what game you coach. Like it or not you need to see your self in the publishing business because it is important to create multiple opportunities to connect, engage and make your offer. The tools for connecting, engaging and making your offer, to give your potential players the opportunity to discover you and your method for coaching the big games of life will most likely be:

• books – printed & ebook
• audio recordings – digital download or on CD
• video – online & DVD
• special reports – free & premium
• blog posts
• email – newsletters & auto-responders

Not only does creating these tools help potential players decide if you are the coach for them, but,  depending on your frequency, can give the feeling that you’re right along side them as they play the game.

All of these tools can give you the opportunity to create and maintain relevancy for your relationship with your players.

In 2010 I will be moving to a very prolific content creation and distribution schedule.  I have already moved to a daily email format which have caused many of my subscribers to unsubscribe. That’s a good thing. These readers were not my market and I applaud them for managing their intake of information. At the same time my subscriber number are growing daily because of the feedback I get on Twitter about the content in the emails as well as the fact that the emails are being forwarded to their colleagues. I am enjoying many personal responses with comments like, “I needed this message today…”, “This was so on target, it’s right where I’m at in building my business…”. or this one is the best, “When can I get started working with you?”.

Writing Relevant

In preparation for the massive amounts of content that I am creating for next year I have intentionally engaged with my potential players more frequently and more strategically. Here are some of the things that I am doing to keep me relevant and how I use the information to help me identify & attract my perfect paying client – and develop future products as well:

Client Calls: With permission I record nearly all of my coaching sessions. I have a high level of trust with my clients since most come from word of mouth. I am very clear that the purpose of the recording is so that my client can listen to the call as often as he or she wants to take notes and learn from, as well as be able to hear themselves outside of the moment for their own observations.  I also let them know that I will be listening to the call again and it will help me coach them better being able to listen out of the moment of the call. It’s kinda like how sports coaches use video tapes of practice and game to correct or learn new plays.

From these recordings I am also able to pick up on patterns and common threads of questions or mind sets that show up not in just one client but in many of my clients.  When I write emails, articles, or posts for my blog I’ve got lots of juicey content stirring inside because of real live stories that I am connecting with.

My famous “No Strings, No Cost Laser Coaching” calls that I offer on Twitter & Facebook. I usually do about two of these calls a week if my schedule permits. This gives a prospective player the opportunity to have another perspective of the business side of their coaching. I have mastered the ability to take a look at the overall picture of their business and point out possible gaps in their client path. They leave the call with a recording that they can listen to over & over – not just about some obscure strategy they could be implementing but a very specific personalized assessment they can take immediate action on.

When I offer these sessions, often an sense of imbalance is created. The prospective client wants to know what they can do for me. First of all this tells me they have already made the decision that this was a valuable session. If there is enough value in what I offer on the call to the point of making them want to do something in return – I know I’ve done my job. This helps me hone my skills and know that I am right on target with the issues that coaches building their business are facing right now. And, I always let my clients know that from my perspective the call is R & D. It keeps me in touch with my market. When they realize that they’ve helped me by keeping me in touch with my market they can see the value in that for me and it balances the scale.

I also get new clients this way. After a No Strings, No Cost Laser Coaching session it frequently leads to a perfect paying client relationship. And since I said “no strings” I do not attempt to sell them on anything in the future, but because I hold nothing back, giving them whatever I can in the way of guidance or perspective in a single 60 minute session – they almost always want to take it to the next step which would be to work with me on going as a paying client.

Response to my daily email: Since I now send out daily emails 5 – 6 days a week I get lots of replies. I reply to as many as I can. I get questions for more information about a topic or get positive feedback when my message struck a cord.  Quite often my reply will inspire a new writing project. In fact this blog post is an inspiration from on of my readers comments.

Finally…

I get the best response to the content I deliver – email, articles, blog posts, etc – when I am “in state“. For me “in state” is that energy I feel when I am perfectly connected with a client and together we’re perfecting the “plays” of the game. It is when I recognize what is needed by my client to move forward and I help them see it through the view of their current mindset and it moves them into a new mindset for growth. Many of the things I have described above either get me “in state” or move me back into state if I am listening to a recording of a previous session.

The creation of the Coaches Profit Wheel has come out of regular, relevant engagement with my perfect paying prospects & clients. I’ve been told that my emails seem as if I am reading their minds. I think that means I am “in tune” and writing relevant.

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– How a book can build your business and how to create a successful book concept

Nancy Cleary has been an entrepreneur since 1992 when she relocated to Deadwood, Oregon, on the gorgeous Oregon coast.
With a background in graphic design, Nancy ran a design studio for six years before launching her publishing company in 1998. To date Wyatt-MacKenzie Publishing, named for her son and daughter, has helped well over 100 women to enjoy an empowered publishing experience, and has taught thousands more through classes, licensing, and her book about the publishing experience, A Book is Born: 24 Authors Tell All.

Listen to the show and find out how to get a copy of this book for free.

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“I already know that!” said the Coach…

The simple formula to building your coaching business online is to create a reputation of trust and credibility so that your ideal prospect will hire you and become your client. Great…but I bet you already knew that.

Your ideal on line activities are

• blogging
• publishing articles
• email marketing
• social networking
• Internet radio and podcasting
• video

My current clients range in their Internet marketing practices from

• not yet doing any of the above
• dabbling in most of the activities above,
• or they are actively doing all of the above.

The client that is not yet doing any of the above sometimes is not really sure they should be doing any of the above and wonders what should they be doing and how to get started. On the first consultation, these clients truly believe that I am pure genius. Yeah! I love working with these clients and helping them catch the vision early for building their on line presence.

Then there are the clients who are a bit more Internet marketing savvy. The already know about the above activities, might be dabbling or actually active in most of the activities…but they still come to me and say, “It’s not working! Tell me what you can do to help.”

Upon closer inspection of their Internet activities what we usually discover is that in spite of all his or her doing,

• the coach doesn’t really have a cohesive plan of delivery of their coaching message using all of the tools to gain momentum in spreading their message
• there are usually weaknesses in his or her sales message that’s all about what the coach has to offer, i.e. the coaches credibility, training, etc, instead of a sales message aimed at the problem this particular coaches method solves
• and, there is often no call to action, too many choices or an unclear call to action - because most coaches hate to sell themselves and services. I guess their hoping if they’ve presented their remarkable skills and training the prospect will know they’re supposed to pick up the phone or send an email and hire the coach. That rarely works.

Coaches that

• are actively & regularly involved in the above activities
• have a well thought out plan of delivery of their coaching message, method, & promise that demonstrates overwhelming value for their ideal prospect,
• present his or her coaching message with clear language that conveys not only the coaches credentials, but the promise your prospect will take away from the relationship – preferrably with testimonials that demonstrate others who have experienced the coaches promise,
• present clear, regular opportunities to experience the coaches message, method & promise with a product (e.g. book, audio, video, teleclass), or enroll in a one to one or group coaching experience,

are the coaches who enjoy a growing and expanding practice and business.

It is a productive practice to evaluate your business building activities on line to see what is productive and what might be missing something. Quite often small adjustments will make a surprisingly wonderful transformation to your bottom line.

Where do you fall in the above description?

• Just getting started with these activities?
• Dabbling?
• Doing it all but not really thrilled with the results?
• Doing it all and happily making a comfortable living and would like to grow your business more?

Hey, if you’re a regular subscriber to my email or the RSS feed – I love you! Thank you very much for honoring me with your readership. If you’re not yet a subscriber, you might be missing out on some great information… I’m just saying

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Blogging Software Comparison

I have already addressed the question of website vs. blog, but is any blog suitable for building your coaching business? I’m going to explain here what the basic differences of the major blog software options available and give you my perspective on what I believe to be the best option and why.

LiveJournal: This is where I posted my first blog which was more like an online journal for me. There is a cost to use and host at LiveJournal. Customization is limited and complicated for the average user. The addition of simple programming for implementing marketing strategies is also limited and complicated. I suppose it serves a purpose in the social networking but I don’t consider it a strong choice for business use.

Typepad: This was my next stop as I learned the benefits of blogging for my business. I actually liked this blogging software, but there are some of the same limitations with Typepad as with LiveJournal. There is a monthly fee for hosting and using the Typepad blog. Customization is a little easier with Typepad but still very limited. They make nice use of widgets that the blogger can add to enhance what the blog “does” in terms of marketability and monetization.

Blogger: this is easy blog software to use.  While I have an account / profile there I don’t actively post in a blog there. Apparently Google, who owns Blogger, does allow user to post advertising (which is important to the monetization of your blog). But Blogger, which is hosted and operated by Google, has a frequent planned & unplanned outages – downtime, which is extremely inconvenient if you’re trying to run a business. I am also told that it doesn’t take much to “exceed the bandwidth” and have too many visitors to your blog.

There are probably several more less popular options that because they are less well known there are limited resources for customization and upgraded programming to make your blog more “powerful” in terms of what it can do for your business.

In my opinion, and in the opinion of some of the most popular bloggers on the Internet – Wordpress is by far the most developed plateform for blogging for business.

Wordpress – Wordpress is  software that can be operated for a community hosted site at Wordpresss.com, or you can self-host on your own domain with hosting account at sites like My Small Business Website.

Here’s the biggest differences between the community / Wordpress hosted blog software. At Wordpress.com there is no software to install – just pick a free theme and start writing posts.

• does not allow ads – such as Google Adsense for the blogger’s account
• does not allow programming for lead capture forms
• adds links to other peoples blogs at the end of your posts instead of other relevant posts within your blog
• limited customization available – many free themes but no truly custom premium themes can be used.

IMHO – Self-hosted WordPress Blogs are the ONLY way to go if your blog is a serious part of your overall marketing plan. At sites like My Small Business Website the blog installation is done for you, however you do need to customize it…but more on that in another post.

• the blogger has full control over customization of blog – much of it is simple for the average user to control with minimal explanation
• hundreds or possibly thousands of widgets and plug-ins have been and are being developed that are completely free to add to your blog
• tools are available for attracting traffic to the blog, capturing leads and engage in with visitors to your blog.
• the blogger can place ads on the blog with out worry of being shut down like other community hosted blog software.

In a future post we’ll discuss widgets & plugins – what are they, what to use and why.

Do you have a question about blogging, blogging software. Leave me a comment and I’ll add it the the questions I’m answering this week about all things blogging this next week.

Come join me over at Coaches Community. More informatin by click on the link in the tab above.

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Coaching Formula for Giving Yourself a Raise – Pain, Solution, Process, Mentor, & Action

I was in some serious pain. I lost all of my clients in one day. I received a  letter that told me the person who had given me access to the franchise owners of a large promotional products company was no longer employed in the corporate office. He had become a franchise owner himself. He was replaced by someone who wanted to take a different direction – and that included the decision not to use my services.

Identify the Pain

What was my pain?

Here I was a single mom with three kids, a mortgage to pay and I had just lost my source of income!

The real problem was that I had no idea how to get clients out side of the relationships that I had built in my former business as a promotional products distributor.

I had no income, and no idea how to get clients for my coaching busness – And it was just the beginning of the current “recession” that we’re in. All I could see was that NOBODY was spending money.

Identify the Solution

I realized that I needed to find customers that were already looking for a coach rather than trying to convince someone they should hire me when maybe they didn’t realize they needed a coach yet.

Before I could find the customers that were already looking for me (or at least already looking for life success solutions) & possibly a life success coach, I needed to define how to actually go about doing that on a bigger scale than in just my circle of influence – the people that I perceived as “not spending money”. What I needed is to have someone create a roadmap or a set of instructions for me to follow so that I could be found by my ideal prospect.

Identify the Block

The day that I sat there with the letter from corporate office in hand I was seized with fear. What if I couldn’t find any new clients? What if I couldn’t find the right instructions to help me understand what to do and how to reach the people that were already looking…someone – anyone…that was looking for life success training?

After I sold my promotional products business and took on clients from within that industry, I had never really left for uncharted territory, until the day that I received that letter, when I was forced to figure out what to do next.

Identify the Process

Here’s what I knew so far as I contemplated “What next?”:

• I needed to create an income for myself and my children, and fast!
• I needed to find prospects & clients with money to invest, that were looking for what I offered as a coach from a larger sphere of influence.
• I needed to overcome this fear of the unknown territory of how to find clients outside of the field in which I had just spent 16 years of my adult life.
• I needed a plan of action and a process I could follow from someone who successfully had found clients using the same plan.

In Discover of The Process

I had learned and implemented practices from several people on the Internet when building my promotional products business, so I had a really good place to start from. I went back to look up many of the individuals I had learned from who’s material had worked already for me.

I soon discovered that much had changed in online marketing in just a year or so. I needed to educate myself on many more tools that I had not used for my promotional products business. Things like blogs, social bookmarking, social networking, article marketing were all new to me. On my own I dabbled at each of them and wasn’t terribly impressed with the results.

I would post in my blog and watch my stats – but I wasn’t getting any visitors. I used the social bookmarking for my own personal benefit of finding and remembering the sites that were valuable to me. I didn’t understand the how and why of sharing links.

The one thing I did do that provided me with interesting results was start my own Internet Radio Show. I got brave enough to begin inviting guests from the group of people who’s material – email, telecourses, and blogs – that I learned from to join me as guests on my show. In fact, I started two shows – both of which started developing a following. In the beginning I didn’t realize that I could read the stats on TalkShoe.com to see how many people downloaded my show from the archives.  Sometimes I would record the show and no one but the guest and I would be on the call – but after the show was recorded, hundreds of people downloaded the show every week!

Even though I had discovered something that was finally getting attention and I even attracted clients from my radio show – it was hit or miss at best.

I needed a more cohesive process that would consistently work – and work whether or not I was working – 24/7 every day!

As a coach myself I knew the best use of my time would be to find a mentor, a coach, who had found a way to bring clients to them with a process that I could learn and duplicate.

Then one day I was invited to participate in a program that would change my life. It was a 60 day commitment that amounted to about two hours a day. I almost didn’t do it. I almost said I didn’t have the time because I was too busy trying to build my coaching business.

This program gave me the opportunity to look under the hood so to speak, to see the engine of thriving online marketing in practice and step by step put the practice to work for myself. This changed everything for me. Everything. I will always be grateful to the person that launched that program.

From Process to Action

What I see a lot of coaches doing is what I started out doing until I figured out what the step by step process is for running my business so that it attracts my ideal client – and that is dabbling in all the steps, never really understanding how they all work together.

Worse than that, I know many coaches, who know they should be doing certain things – but aren’t even doing what they know with any consistency. If every my business drops off I know it’s because I haven’t been consistently doing for myself what I know and teach my clients.

You must get started implementing what you know and discovering what you don’t know – and all the easier with a coach or mentor to guide on a path they have traveled.

This story describes a practice that can be used for many different situations to create successful outcome in the midst of change. These simple steps may help you in moving your coaching practice forward:

• Identify the pain
• Identify the solution
• Identify the block
• Identify the process
• Find a mentor to instruct you in the process
• Act on the process

This story is how these steps worked for me. Let me invite you download a report on “The Five Secrets to Making Change – Time Proven Questions to Ask Yourself Anytime You’re Starting a New Business Ventuere” from one of the most trusted names in online marketing (he has worked with T Harv Eker, Bob Proctor, Brian Tracy, Julie Andrews and many others) – Alex Mandossian.

Where are you at in this process? Are you dabbling at article marketing, random in your posting to your blog? Or does your audience here a clear strong consistent message and know where to find it?

Please share with me your questions, comments or thoughts on this. I love hearing from you.

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What do Martha Beck, Michael Niell and James Ray all have in Common that Sealed their Success as a Coach?

…a Book!

Watch this video – there will be a different video daily and discover how a book and what you do with it will change your coaching career forever.

Alex Mandossian is the creme de la creme of Internet Marketing, no make that Electronic Marketing Strategists. (includes, iPods, Voice Messaging, Fax, any electronic communication tool that can be used to market). You may know of him, but did you know he is responsible for the success of many of big name authors success? including self published authors. There will be a total of 8 videos. I highly recommend that you come back and view them all.

If you are unfamiliar with Alex and his marketing genius – let me tell you that you have never, ever heard anything like this before. He’s not your average “Internet Marketer”. My words here would seriously be inadequate to convince you how important I believe this information could be to you. I hope I’ve earned your trust enough to say – “this is worth your time to watch.”

To Open Page with Video Player Click here

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So What?! Survey at Terry Dean dot org

So, what does this information have to do with me? This is where I read other IM & SM Guru’s on the Internet and post about what is relevant to building your coaching business.

I decided to start a category where I post about the different blogs or emails that I read that are of value to me as it relates to building a coaching business.

For my first “So What?!” take a look at one of my favorite Internet Marketing practionioners and educators. I learned so much from this guy – in fact, I can say it was with reading and implementing his material that I finally understood how to connect all the dots with the tools available on the Internet to create a cohesive business strategy.

On his blog, Terry Dean, ran a survey for his blog readers and posted the results here. The results were revealing, but I am probably less shocked than he says he was. And, while I agree each business should poll their audience for how they wish their information to be delivered I think there’s quite a lesson that can be learned from his results.

Most of us have been watching television our entire lives. We are conditioned to receive our information via some form of video. Most of us only listen to something when our visual attention must be on other things such as driving. Audio is the ultimate multi-tasking tool. Engage our eyes and you pretty much have all of us – whoa! Did I just say that? hmmm that’s an interesting observation. Makes me want to use video a LOT more.

It’s not a surprise that Terry is so successful at what he does as an Internet Marketing coach. He understands how to research within his market to give them more of what they want. Then it’s not a hard sell – after all they asked for it.

How are you understanding what you’re market is looking for?

Here’s another question – What do Terry’s results tell you about what the ideal information product might be, or what the ideal style of blogging could be if your market is similar?

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Booklet Tips on Hot Topics to Write About

Food, kids, pets, money, health, and sex. Yes, these are each topics with large audiences and interest, at least in North America and some other countries of the world. You may have personal or professional expertise in one or more of these topics. Seems like any of those would be a great place to start writing a booklet, wouldn’t it?

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Join me and Paulette Ensign on Friday May 15th, 2009 at 9 am Pacific on the Get More Business Show as I interview her about how to use Tip Booklets for building a coaching business.

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I would agree, to a point. That point is marketing. Successful, easy, cohesive marketing is based on your level of enthusiasm about the topic you choose topic, and how it all fits in with the rest of your life. If your business is focused on one of those topics mentioned at the beginning of this article, then by all means, write about it and begin as soon as you can. If your business is NOT focused on one of those topics, and you are writing about it because of the ready market you think you’ll find, then you will probably be setting yourself up for conflict, chaos, and collisions.

What excites you in your business or in any other part of your life where you spend a large portion of your time and effort? Notice how readily you talk about that interest of yours, probably to anyone who will listen and for as long as they’ll listen. And that interest may not have anything to do with food, kids, pets, money, health, and sex. You might be an expert on road safety, like one of my clients. Is that a real sexy topic? To many of us, no, not even close.

I’ll ask you a different question. How do you feel about the results that one of my clients has experienced, selling over a million copies of a booklet on road safety to agencies whose mission it is to educate the population about that topic? That’s exactly what this client did.

Or your interest could be about creating acoustically well-designed meeting rooms. A sexy topic? Not to most people. However, the meeting planners, architects, speakers, and many other related people and organizations have a huge interest in the topic and relish a tips booklet on the various aspects to consider.

So, like I said, you already have a magic bullet. You will find it by noticing what gets your juices going, what captures your attention, what prompts you to want to know more than you already know about the topic and how it relates to your everyday life. It’s what drew you to the business you’re in or the cause you support.

When writing a booklet about a topic near and dear to your heart, you will see ways to market the booklet popping up everywhere you look. There will be manufacturers, retailers, publications, and associations who will want thousands and hundreds of thousands of your booklet. Their universe could require literally millions of copies.

It will be easy to expand your product line because your clients and prospective clients will guide you with requests for different formats of your content and you will be excited about it. You will have so many choices on your plate that the challenge will then become what to do first from among all the possibilities. Will you create audio products or card decks or foreign language versions of the tips booklet you just wrote? What about an entire electronically-published product line on your topic?

So, what ARE the hot topics to write about? Food, kids, pets, money, health, and sex? Only if it’s already a passionate part of your everyday business activities. Otherwise, I think you may have found you’ve got the magic bullet for the best topics for YOU to write about.

Take your topic to the next level with a step-by-step system so you can add to those hot topics out in the world.
© 2008, Paulette Ensign

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Paulette Ensign has sold over a million copies of her own tips booklet without spending a penny on advertising. For information on creating your own tips booklet and leveraging a booklet manuscript into other products, contact Paulette Ensign, Tips Products International 858-481-0890, San Diego, CA

Paulette has a complete home study course designed to provide overviews of writing, producing and marketing your booklets, and for in-depth marketing and delivery methods. We have another course focused on the advanced level of licensing. Choose one or both courses, depending on your comfort level, experiences, budget, and learning style.

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It’s Your Turn!

If you’ve been attempting to write the post, articles and facilitate the teleseminars but it’s not working it could be that you’re missing some vital behind the scenes info. The Coaches Profit Wheel Online Business Audit could help you identify what’s missing.

Tell me, what are you working on now? Leave me a comment – I still can’t read your mind!

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Systems and Software for Better Blogging

Yesterday Krista over at Red Box Studio Blog wrote a post that I thought had a great message and mentioned a piece of software that I just happened to be looking for.  First I’ll show you the software in this quick 5 minute video. You can download the free software at FastStone. 

Click on the play icon the video in the image below. When the video begins to play hover your cursor over the image, you’ll see the tool bar across the bottom. To the far right of the video tool bar you will see an image that looks like a TV screen – click on that and enlarge to full screen to be able to see the image at it’s best resolution.

Like Krista mentioned on her post, many of my clients still say they don’t have time to post on their blog – but it is essential to getting their coaching message out to their prospects.  Here are a few of my own tips for more consistent blogging.

1.  Schedule an appointment with yourself for creating blog posts.

Many people don’t like to be tied to a daily commitment of posting on their blog but would like to deliver a daily dose of your coaching message. What I recommend is that you set aside a day a week to sit down and write the blog posts for the week, or for the month.  Many people think they should write long information rich posts, but really in most cases it’s easier to deliver your message in smaller doses. Write a post about a single, simple piece of information – keep it short and to the point with a punch of useful information.

2. Keep a running list of topics that you want to communicate to your audience.

I keep a notepad next to me when I am coaching to jot notes of topics that I find myself coaching about. I try to observe if a question or situation has universal application that I can share in my blog.  If you create a running list of ideas to blog about when you site down to write you have lots of ideas to pull from. For example, I wrote a post about before spending time and possibly money in driving traffic to your website or blog it’s important to be sure certain things are in place to “convert” the traffic and create a relationship such as having an email capture on your site.

3. Read blogs that relate to your coaching message.

This is an idea from Krista’s blog. Krista makes the point that it’s not possible to write compelling posts “in a vacuum”. I agree, and find that I get many good ideas from other bloggers. Most of the time it’s not in duplicating the information over on my blog, but it’s in adding my blog post as part of the virtual conversation.

4. Use a template.

This idea is a carry over from what I’ve learned about article marketing. A template gives me a roadmap for information delivery. For example if I write a “Seven Tips” blog post it’s easy to start by first writing 7 tips in 7 single sentences. Each of these single sentences become a numbered sub-head. Then I write a couple of sentences that elaborate on the single sentence to give more understanding to my reader. It’s hardly any effort to come up with 200-300 words and a great blog post.

5. Find a question to answer from a forum or discussion group related to your ideal target client.

For example, if you are a parenting coach spend some time browsing a parenting group or mom’s forum. Look for questions that get lots of views and comments. Answer the question on your blog. The fact that you are answering a question asked by a prospect helps you to create relevancy in your message.

6. Prepare your images ahead of time.

Sometimes just finding and resizing the photos is tedious and time consuming. Using the Faststone Photo Resizer software allows you to make batch changes to many photos at once – a huge time saver.

Thanks Krista for a great post idea! And, I think I will create an article out of this information also.

What is your better blogging system tip? Leave a comment and share what you do.
 

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The Ultimate Referral System Webinar

“If You Only Had $500 In Your Budget and You Needed To Double Your Customers, What Would You Spend It On?”

I’ve been asked that exact same question hundreds of times from business owners who are frustrated with their marketing results.

My simple answer is, “Referral Marketing!”

In a study done by our company with 2,134 small business owners, we found that over 55% said that they received the highest return on their investment from referral marketing. Referrals are the lifeblood of your small business. You know it and I know it. Without referrals, our businesses would dry up and blow away.

That’s why I’ve developed the “Referral Marketing Best Practices Webinar.” This is a one hour webinar in which I share with you what the best referral marketers are doing to generate more referrals. I want to invite YOU to attend one of my webinars.

If you’ve been frustrated with your ability to get more referrals or to motivate your clients and customers to talk about you, then you must attend this webinar.

It’s not too late to register for tomorrow’s event – Wednesday January 30, 2008 at 1 pm Pacific (3 pm Central, 4 pm Eastern)

We will be using GoToMeeting for the Webinar. Go here to register for this fr.ee event: https://www1.gotomeeting.com/register/893400884

There will be a special bonus announced at the end of the event. You don’t want to miss this.

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