Attracting Better Quality Connections by Making One Change on Twitter

I am sitting hear listening to Blog Talk Radio Host, Sandra Lee Schubert, interview with Rick Butts who just released his program Stardust Factor,  a social media workshop about how to create an authentic, attractive, persona for your and your business and I am reminded of something that I heard Rick Butts talk about last summer.

Here’s the idea as I understand it:

Everyday I “evesdrop” on Twitter conversations. I see one Twitter friend tweeting with someone I am unfamiliar with, but the conversation looks interesting so I click on their Twitter handle to open their profile, but it doesn’t end there. First thing I look at to decide whether or not I want to follow this person is if their Twitter background suggests that he or she fits the kind of person I want to follow. The very next thing I look at is whether or not this person has a url in their profile.

Here is one important thing – if he or she does not have a URL in his or her profile – I never, ever follow that person, but more about this at another time.

One of the things that Rick Butts suggested is to intentionally put a url that invites and encourages connection. So rather than just sending visitors to the home page of your blog why not create a landing page designed especially for those that discover you on Twitter?

I love this idea and I don’t know why it took me a year to decide to implement it. Okay, but realize I am not suggesting that I will, or should you create a landing page that is an email sign up – that is exactly the wrong approach, in my opinion.

I also just listened to The Fulcrum Effect by Rajesh Setty – where he defines your “personal brand” as the promise you make to the world and to the market. As Rick Butts so aptly put it on his interview with Sandra Lee Shubert, “a personal brand is a whole lot easier to pull off if it is authentic.

So with this interview and seminar processing in my brain, I am wondering how to present a friendlier invitation to connect and expand my circle of influence with Rick’s idea of a Twitter specific landing page. Here are some of my ideas:

  • A video of me welcoming them as they arrive as a result of finding my Twitter profile.
  • A short summary of some of the projects that I am involved in.
  • A list of the books I am reading or listening too.
  • A list of the different ways to connect with me including other social media & Get More Business Show

The only invitation is not to subscribe to my newsletter but rather to connect with me in my social setting if they believe I will add value to their circle of influence. What do you think? Do you have any other ideas?

Not sure exactly what I will do on this landing page for new Twitter friends but as you can see I have a couple of ideas. I will experiment with different things to see what will encourage quality connections. I need your help and would love to hear your ideas.

If you were to visit my, or someone elses Twitter profile, and click on the link in the URL – what would make you smile and encourage you to follow? What would encourage you to connect and not send you clicking on the back button like retreating from a snake pit?

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