CRM – Customer Relationship Management

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"Action is the foundational key to all success."

—Anthony Robbins: American self-help author and motivational speaker

What will you ACT on today? How will you record your actions for evaluation and leverage?

Entering your leads into a CRM tool will allow you to EVALUATE and LEVERAGE your actions.

CRM stands for Customer Relationship Management. It is strategic technology that will help you better understand your customers' needs, how you can meet those needs and enhance your bottom line at the same time.

The idea behind CRM is that it will help you gain insight into the behavior and the value of your customers.

With an effective CRM strategy, you can increase revenue by:

  • providing services and products that are exactly what your customers want
  • offering better customer service
  • cross selling products more effectively
  • helping sales staff close deals faster
  • retaining existing customers and discovering new ones

If you have a POS or point of sale system then you have a built-in CRM (or it should). This is one of the most valuable business management tools your business can have.

Take ACTION today and learn to use your CRM effectively. [ googleplusauthor ]