Here are the Top Local Pack/Finder Ranking Factors:
Don’t think optimizing for Search is important?
When people do a search in Google, they’ll see a map and a list of the top three local listings that are nearby, before they see any other results. This is not a random showing. Businesses that optimize and manage their basic business information will be the most likely to be shown in the “local map pack”.
And then there’s Voice Search. It is quickly becoming embedded into the traditional American family’s daily happenings. Research has revealed that 58% of consumers have used voice search to find local business information within the last year. This is a statistic that is too important to ignore because the number of voice searches that are resulting in purchases is growing. In fact, 22% of smart home speaker owners have made a purchase using their device. (Edison Research)
This year I provided one simple tool to a handful of brand new businesses who didn’t even have a website yet. We used this tool to
What will “optimizing” your local business for search do for you?
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Is Search Engine Optimization Important for Business?