Artificial Intelligence (AI) is revolutionizing the digital landscape, and its influence on Search Engine Optimization (SEO) is profound. One significant development is the emergence of AI-generated overviews in search results. These overviews aim to provide users with concise answers directly on the search page, potentially reducing the need to visit individual websites. For small business owners, understanding this shift is crucial to maintaining and enhancing online visibility.

The “Best of Willamette Valley” awards by the local newspaper is a popular annual event recognizing local businesses, services, and professionals across various categories. These types of awards can offer both benefits and drawbacks for businesses considering participation.

Running a Full SEO Campaign without retargeting is like inviting people to a store but not following up if they leave empty-handed. Retargeting complements SEO by nurturing visitors until they are ready to convert. If you’re investing in ranking on Google and bringing in traffic, don’t let those visitors slip away—use retargeting to bring them back and boost your conversions!